What is Beneful? Beneful is a brand of dog food founded in 2001 by Nestle Purina Petcare. Their line of products includes wet dog food, dry dog food, and even dog treats. In 2012, it was ranked the fourth most popular brand of dog food. In 2001, Beneful was marketed towards achieving basic nutritional needs for dogs. “Beneful” according to the company spokesperson, means “full of goodness”, which was the focus of Beneful’s television advertising campaign. With an average user rating of 4.1 stars out of five, 87% of users recommend Beneful for dogs.
With eight varieties of dry food, twenty varieties of wet food, and ten of dog treats, one can see why Beneful is so successful today. Nutritionists on the team can agree that all the ingredients placed into the making of Beneful dog food are ingredients that a dog needs to meet their daily nutritional needs. When an owner chooses Beneful they are not only choosing a top-quality brand of dog food, but are choosing to give their dog a brand of food that will help bring out the best in them.
Nestle Petcare nutritionists know exactly where the ingredients of their pet food come from and can attest that as such, all ingredients are of high standards. Purina conducts over 30,000 quality checks when it comes to ingredients and packaging. They want to make sure that consumers and their pets are receiving top quality products that are safe and up to the standards of the FDA.
The dog food industry has more than $4 billion in sales each year, and millions are spent on Beneful dog food. I can see why the company is able to bring forth the types of profits that this company brings. It has a large variety that produces a lot of money.
There are 40 brands that are available through beneful.com, and I have seen the great changes that the company has been able to make. Beneful started with the Beneful Originals [see: http://www.amazon.com/Beneful-Food-Originals-Real-15-5-Pound/dp/B001VJ0B0I], and I think that this was a great beginning step. Over time the company would grow, and the developers would also add Baked Snacks by Beneful to the agenda as well. This is type of company that has put forth some great snacks that have vitamins as well.
Beneful has continued to be a lively brand that has managed to build up a fan base because there are so many people that like to explore. I give my dog a lot of variety because I to see what the dog will take to next. I have seen how my pet has been able to embrace the Beneful Healthy Radiance. This is a dog food that has been linked to boosting energy. I have also seen how my dogs take to the Beneful Chopped Blends. This is a blend of vegetables and meats. I think that this is one of the most popular of the Beneful brands because it has lots of nutrients.
I certainly do believe that Beneful is one of the most innovative of all the brands that are out there. It has been important to see a brand like this growing because it shows that the company is looking for ways to improve the health of dogs. Everyone that starts researching the brand will see that there is something their dog will like.
I have put a lot of faith in Nestle Purinastore Petcare, and I am sure that many other people are embracing this company as well. It is one of the better dog food companies on the market because it has a plethora of vitamins.