Writen on June 21, 2015, by Media Observatory
Rossana Fuentes Berain
The journalist Rossana Fuentes Berain will lead and coordinate the group of consultants who will develop the project to give a turn to Editorial Televisa, company that designated Porfirio Sánchez Galindo as Editorial General Director.
Sánchez Galindo, who has been director of Special Projects for more than eight years, said that the strategy is “to win in audiences, advertisers and markets, from magazines to clicks with the only limit of intelligence and collective imagination “.
In a statement, Grupo Televisa reported that it made the appointments in order to improve the editorial proposal for its readers and customers, and to use more and better the range of existing information channels.
Fuentes Berain is a journalist with extensive experience in print media. From 2009 to 2014, she was Vice President of Grupo Expansión, responsible for the content of the 17 magazines and 11 sites that make up the Group, as well as the editorial content of the brand extensions.
In September 2014 he founded Mexico MediaLab S21, a center specialized in accumulating and generating research on the use of new information and communication technologies (ICTs) to imagine and implement disruptive projects that provoke innovation in the public and private sector of the country.
Rossana was the first woman who held the position of editor of the business section in the newspaper El Financiero . Fungió as deputy director of special issues and investigation in the newspaper Reforma and director of the pages of Opinion in El Universal .
In Televisa she was a television host on the show “Contrapunto” and has collaborated in the newspapers The New York Times, The Washington Post .
Co-author of several books, including Networked Readiness: Latin America’s Last Train and Are We Mexican?
His most recent book is Gray Gold: Zambrano, Cemex’s Gestation and Globalization in Mexico, a business biography of the Chairman of the Board of Directors of Cemex Lorenzo Zambrano.
She was a professor at the Autonomous Technological Institute of Mexico, Founder and Member of the Editorial Board of “Foreign Affairs Latin America”.
Rossana Fuentes Berain holds a degree in Mass Communication from the Metropolitan Autonomous University of Mexico, has a PhD in Information Law from the joint program of the Universidad de Occidente Navarra and Iberoamericana. She has a Master’s degree in International Journalism from the University of Southern California.
Galindo – More
Galindo also currently works with multiple other agencies in Mexico. The list is nearly countless. Some include DC Comics Mexico, Esquire Latinoamerica, Cosmopolitan de Mexico, Familia Saludable, Marie Claire and more.