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It seems that the lucrative, $150 million dollar deal between Live Nation and Roc Nation is coming to a close. Live Nation would like to retain its successful touring contract with Roc Nation but is opting out of the recorded music aspect of the deal. Desiree Perez, one of the top music executives for Roc Nation, was seen with Jay-Z having a meeting with Sir Lucian Grainge, the Chairman, and CEO of Universal Musc Group (UMG). This has started speculation that UMG is interested in buying stock in Roc Nation. According to a UMG insider, the company already has a small distribution deal with Roc Nation and would relish the chance to have a larger role in Roc Nation. Neither Roc Nation nor UMG was commenting on the current situation but with the current deal coming to a close it could trigger a “buy- sell” situation where either party could sell out or buy the other party’s share of the deal.

Desiree Perez has had close associations with Jay-Z for over twenty years working with him in Roc Nation. Desiree is a shrewd negotiator and was instrumental in the Rihanna Samsung deal. Ms. Perez has strengths in accounting, negotiating, and is a fierce business competitor. Desiree works with a group of business peers in managing Roc Nation in its entirety. Desiree works closely with the management, publishing, and labeling aspects of the company. To read the full details of the Roc Nation deal and more about Desiree Perez, please click here.

Cassio Audi is a Brazilian, born in the city of Sao Paulo. In his early life as a teenager, Cassio Audi was actively involved in the music industry. Currently, he is no longer in the music industry although he made a name for himself back then for being an effective drummer and instrumentalist. Cassio Audi joined the music industry in the 1980’s. In 1985 together with his teenage friends, they formed a music group known as Viper Rock Band. The group comprised of Cassio Audi, Andre Machado, Felipe Machado, Pit Passarel and Yves Passarell. Viper Rock Band played in the genres of alternative rock, power metal, and thrash metal and learn more about Cassio Audi.

According to their fans during that time, Cassio Audi was talented and played a key role in spreading the heavy metal music into the Latin America region. Cassio Audi was a very skilled drummer. His role in heavy metal music was obviously of great importance. Viper band were admirers of a popular British heavy metal band known as Iron Maiden. Viper released the first demo album known as “The Killera Sword” and was released in 1985. Some of the tracks in the album included; Killera, Signs of the Night, Nightmare and Princess from Hell and more information click here.

Cassio Audi and the band released their first official album in 1987. It was called “Soldiers of Sunrise”. Some of the tracks in the album included; Soldiers of Sunrise, the Knights of Destruction, Nightmares, and Signs of the Night. This album was well received by the public. Most people were impressed by the raw talent that was demonstrated by the group. They received outstanding popularity in Brazil and the whole of Latin America and Cassio Audi on Facebook.

The “Soldiers of Sunrise” was highly rated by critics and fans. As a result of this album, the group was invited to perform in some of the biggest shows in the country at the time. An example was the Motorhead Show and Cassio Audi’s lacrosse camp.

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Norka Luque started out as a girl with a dream. She dreamed only of singing and never thought that she would have the opportunity to make a career out of it. Because of this, she made the choice to pursue a career in business before she ever even thought of being a professional singer. Her parents helped to fund her to get to France to study business and this was the way that she was going to make a career for herself. While she was in France, she completed a degree in business administration and set out to make a career for herself.
It did not work out for her, though. Norka Luque was not able to express herself in the way that she wanted because she knew that there was not enough creativity in the world of business. Because of this, she began to seek out other opportunities that would allow her the chance to find out what she was really capable of. She stumbled upon an opportunity to go to a culinary school in France. This was something that was very prestigious and something that not many people had the opportunity to do: she took the chance and ran with it.


While she was in culinary school, she learned about various foods and the way that they can be used as well as cooked. She knew though, in her heart, that culinary was not what was calling to her. There was something more out there and she was going to find it. With that, she went to school and earned a degree in fashion. This was not the answer, either though. She found that she did not enjoy it as much as she thought that she was going to. She set out to find more opportunities.


An opportunity came knocking at her door in the form of a band looking for a female singer. They loved her voice. They had heard her sing in a casual tone and knew that it was right for the sound that they were looking for. The band gave her access to producers and other things that would help her to kickstart her own career. She took the chance and ran with it. She soon became a solo artist and she was able to be much more successful than she had ever been with any of the other types of careers that she had chosen.