A few years ago, if someone said that they wanted to start selling water that comes in a bottle; people would’ve laughed themselves silly. That’s the most ridiculous idea in the world; or is it? Now, bottled water is a multibillion-dollar industry that no one lays sole claim to.
Bottled water is so popular; nearly every beverage company has their own line of bottled water. Anyone can walk into any store and find at least ten different brands of bottled waterfront and center. It’s weird to think that people would pay for something they can get for free from home.
Despite the strangeness of the industry, it’s an industry nonetheless. The biggest problem companies face now is setting themselves apart from each other. They’re all selling water in a bottle; there’s not much there that’s different from everyone else. Their solution: add things to the water or say their water has something special in it.
While other companies have to pretend, Waiakea Water doesn’t pretend. Waiakea Water is naturally full of everything people need to live better lives. That’s not an advertising gimmick; Waiakea Water is truly the best choice of bottled water for many reasons.
For a start, it’s one of the few beverage companies that embrace it local source. The name Waiakea comes from the Hawaiian words “wai akea”, which means broad waters. Coming from Hawaii also gives the brand a distinct advantage over the competition. People just think good thoughts when they hear the word Hawaii.
Additionally, Waiakea Water is naturally filtered and enriched with nutrients and minerals. Other water brands filter their water through synthetic systems and then add minerals from a tube. Waiakea Water is volcanic water that’s filtered through 14,000 feet of porous volcanic rocks before spurting out of springs all around the Mauna Loa volcano.
While everyone else is focused on marketing and advertising, Waiakea Water is focused on their environmental impact. Bottled water is a big problem because they use plastic bottles.